Pennington Creative, Inc

Content Marketing

• Website Copywriting Services

  Your website needs engaging copy to inform visitors about your company and services.Homepages, landing pages, about pages, employee profiles, product descriptions—every page on a business’ website needs clean, SEO-friendly copy. Unfortunately, many web marketing agencies use lorem ipsum or industry-specific default text to fill out web pages. Subsequently, you’re left to complete the content writing process.Pennington Creative can change that with our custom website copywriting services.Our Tucson-based content marketing team can provide all of the web copy you need to improve your website’s search rankings. We will also offer useful information to your customers to help you see better results.

• Blog Copy / Blog Writing

  In today’s market, it’s essential to build customer loyalty and stand out to potential customers. If a consumer searches online for a specific problem or concern your products or services can address, will they find the information they need on your site? Maintaining a strong web presence takes more than a one-time effort. In fact, the most effective SEO practices will include an ongoing investment in producing and distributing content. Blogs are the backbone of your custom content. That’s because they accomplish a number of distinct goals within the scope of SEO and content marketing. Regular blog posts will allow a business to cultivate a unique personality while boosting their reputation as an industry authority. Perhaps even more importantly, blogs will enhance any SEO strategy by creating signals that will be picked up by search engine spiders to improve organic search rankings.

• Press Releases

  You’ve hit a milestone and you want to get the news out there to consumers and key players in the industry.If you’re getting ready to release a new product, open a new branch, or host a business conference, a press release can help you spread the word.Get a press release delivered to your inbox, ready to share with news outlets and your social media followers.Pennington Creative offers professional press release writing as part of our online marketing services, and we can provide a comprehensive press release that highlights your new product, service, or event. Our writers have worked with many different types and sizes of businesses, creating unique content that details a wide variety of products and services. We can create a press release for your announcement, allowing you to focus on other aspects of the business.

• Email Marketing

  Email marketing ranks with search engine marketing as one of the most effective promotional tools available to small businesses. It is also a highly versatile tool that can adapt to your needs. For example, you can use email marketing to reach out to new customers. Alternatively, email marketing can strengthen your connection with current customers. Or perhaps it might encourage repeat business through exclusive promotional offerings. Pennington Creative can offer you a comprehensive email marketing package that will allow you to achieve your advertising goals.

• Social Media Management

  Your business needs a social presence.Website visitors want to see your business on social media. They turn to social media to learn about products and services, voice concerns, or even complain. Businesses that aren’t using social media aren’t reaching as many customers as they could. Even if your business has social media profiles, you might not have any content to publish on them. So, you might turn to a content provider like Pennington Creative for social media marketing services. Get custom posts delivered regularly to your inbox.Social media is essential in the modern business world. Unfortunately, maintaining active social media accounts can take up a lot of your time. Instead of sacrificing time or quality of content, let Pennington Creative take over with our social media marketing services. Our social media experts will carefully inspect your website, products, and services. Subsequently, we’ll determine the best type of voice for your social media posts.

• Graphic Design

  You only get one first impression. Poor graphic design for a logo or marketing materials can turn potential customers away. Trying to create your own images and infographics may result in materials that look amateur, rather than professional.Pennington Creative has a team of skilled graphic designers with years of experience creating unique and professional images for a wide range of businesses. Whether you need a logo, want to spread data with an infographic, or are looking for other visual ways to stand out to customers, we can help!Without graphic design, your website would be little more than words on a page. Stock photos and design templates can give you a baseline for your web design. However, you should not overlook the potential benefits of custom design. Hiring an in-house designer can be cost prohibitive. Fortunately, you can achieve the same—or even higher—quality results by seeking custom design services from Pennington Creative’s established team of graphic designers.